AW24 Style Stories: Upgrade Your Wardrobe With Dreamy New Season Apparel

AW24 Style Stories: Upgrade Your Wardrobe With Dreamy New Season Apparel

As we come into autumn, it's the perfect time to inject some seasonal flair into your wardrobe. If you've found yourself wondering what's trending for autumn & winter in 2024, look no further. Enter Harris Scarfe's AW24 designer apparel range, meticulously crafted by our favourite Australian fashion designers. Think of it as your passport to effortless sophistication and timeless charm as we transition into the cooler seasons. Our favourite designers at Harris Scarfe have been hard at work behind the scenes, creating and curating three new style stories that will help you create the perfect look for autumn and winter.

Step into the ethereal world of Khoko Smart's floral dreamscapes. Each piece in Smart's collection is a testament to meticulous craftsmanship, designed to transport you to a realm of botanical wonders. Immerse yourself in the chic and refined ambience of Cafe Society, curated by the visionary Jane Lamerton. With Lamerton's keen eye for sophistication, this collection exudes elegance, catering to the most discerning tastes and occasions with effortless grace.

Or perhaps you're drawn in by the moody yet undeniably feminine allure of Ripple Effect, the creation of Leona Edmiston Ruby. Edmiston Ruby's collection is a symphony of contrasts, blending darkness and light to evoke a sense of intrigue and allure. Each garment is meticulously designed to leave a lasting impression, making it perfect for those who embrace their inner mystique.

With their dedication to quality and innovation, these designers have poured their creativity into every stitch, ensuring that you'll find something truly special within these three style stories to elevate your wardrobe this season.




Floral Dream by Khoko Smart

Take a journey into Khoko Smart's world of floral fantasy, where softness and grace intertwine seamlessly. The collection features details such as playful frills adding a touch of femininity, while puff sleeves create an ethereal aura. Visualise delicate floral accents dancing across wrap dresses and blouses, evoking a sense of natural beauty. Texture plays a part in the way of pleated blouses, shirred necklines and other subtle details. Envision earthy shades like sage green and muted purple enveloping you in a dreamy embrace, transporting you to a realm of timeless femininity. Muted florals with earthy undertones of sage green and lilac transport you to a dreamlike realm, where elegance meets ethereal charm.


Our top AW24 style picks:


Shop Khoko Smart




Café Society by Jane Lamerton

Jane Lamerton Women's Printed Bloomsbury Dress

Join Jane Lamerton's sophisticated gathering of style and leisure. This collection in three words? Abstract, intelligent, vibrant. Picture Ponte skirts, perfect for lazy Sunday strolls, ruffle sleeves adding a hint of charm, and wide-leg pants exuding timeless allure. Jane Lamerton has kept the focus for this collection cosmopolitan yet practical, evident in her choice of comfortable but bold cuts and styles. Think tunic dresses, which effortlessly blend comfort and refinement, while vibrant pops of magenta inject a playful vibe. Bold prints and abstract motifs add a playful yet professional touch, inviting you to join the ranks of the chic cafe society.


Our top AW24 style picks:


Shop Jane Lamerton




Ripple Effect by Leona Edmiston Ruby

Leona Edmiston Ruby Women's Square Neck Puff Sleeve Blouse & Gather Tulip Wrap Skirt

Dive into the depths of sartorial excellence with Leona Edmiston Ruby's Ripple Effect collection, a world of understated allure and modern elegance. Textured knit tops and square necklines exude structure and sophistication, while puff sleeves and raglan dresses infuse every ensemble with a touch of feminine drama. Cargo pants and cropped fur jackets offer a moody and slightly masculine twist on classic silhouettes. Intentional floral prints in bold yet muted colours like grape, plum and olive, set against a neutral foundation, evoke a mood of understated allure. Feminine yet imbued with a subtle edge, these pieces create ripples of envy wherever you go.

Let Harris Scarfe's new season designer range be your guide to sartorial splendour this AW24 season. Embrace the textures, colours, and themes woven into each collection, and embark on a journey of self-expression and elegance. Revamp your wardrobe, and step into the new season with confidence and style.


Our top AW24 style picks:


Shop Leona Edmiston Ruby




And there you have it! We hope you're as in love with our AW24 designer apparel range as we are. Curated by some of Australia's top fashion designers, you now have the opportunity to redefine your wardrobe for the cooler seasons ahead. From ethereal floral fantasies to sophisticated urban chic and alluring moody aesthetics, these collections offer a spectrum of styles to suit every taste and occasion. With attention to detail and a commitment to creativity, each piece promises to add a touch of refinement and individuality to your ensemble. So, step into this season with confidence, knowing that you have discovered fashion that not only reflects the trends of 2024 but also speaks to your unique sense of style.


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